People don’t like to talk about cholesterol.
Maybe that’s because it usually means bad news. Although the waxy substance known as cholesterol serves a necessary function (helping the body build healthy cells), when the subject of cholesterol comes up, it’s usually centered around the negative aspects.
And those can be pretty serious. Too much cholesterol in the blood can form fatty deposits in blood vessels, restricting blood flow to the heart and increasing the risk of heart attack and stroke.
While certain causes of high cholesterol are beyond your control, you can take heart (pun intended) in the fact that it is often preventable and treatable.
Of course, it starts with knowing there’s a problem in the first place, which requires something your employees might not be lining up for: a screening.
With busy schedules and hectic lives, it’s hard enough for many people to get to the doctor when there’s an actual medical problem to address. So getting them to make (and keep) appointments for common health screenings is a challenge in itself.
Combined with the knowledge that simple lifestyle changes can keep cholesterol in check, understanding the dangers is a compelling argument for the pros of getting screened. And because high cholesterol has no symptoms, that screening is crucial.
As with most of your promotion efforts, the best way to get your employees moving in a positive direction is to make it easy for them. People with little time and a lot on their minds prize convenience above just about anything else.
Help ensure they get the all-important health tests by bringing the tests to them. Hold a health fair and invite medical organizations to perform simple tests such as blood pressure, blood glucose, and cholesterol.
Keep up (and maybe rev up) your efforts to spread awareness about the potential medical problems that can result from high cholesterol. It’s an important topic to cover in order to enrich your corporate wellness program.
Tags: basic health and safety, causes of heart attacks, checkup, cholesterol, company health screening, corporate health and wellness, disease prevention and management, employee health, good health in the workplace, health and wellness promotion, health promotion strategies, health risk assessments, healthy behavior, heart disease, heart health, high blood pressure, promoting health in the workplace